One Insurance Mis-Step Can Risk Your Business

Posted by on Aug 11, 2017 in Down to Business, Uncategorized | 0 comments

In 2008 Leo Welder started ChooseWhat.com. Within a year he was being sued by J2 Global for using the term “e-fax”. It was totally out of the blue and unexpected. Sadly, he found his insurance didn’t protect him from this claim. Yes, he purchased insurance but was missing coverage for intellectual property litigation. Both companies eventually settled but only after Mr. Welder had invested hundreds of thousands of dollars in legal fees. (How many startups have that amount of capital freely available?) After the lawsuit, Mr. Welder decided to add an E&O policy to help protect his company...

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5 Key Actions in Case of a Ransomware Attack

Posted by on Jun 7, 2017 in Personal Protection, Uncategorized | 0 comments

Imagine this: you are seated at home working on your computer, either answering your email or polishing a work related presentation. Suddenly, a message blinks on your screen. The message curtly demands that you send cash to a certain destination, failure to which you will be unable to access any of the documents stored on your computer. You also discover that your keyboard has become unresponsive. Logically, you decide to restart the computer. The screen comes right back on, but to your shock, you are still unable to access any of your files and folders. It dawns on you that your data has...

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Watch Out For Being Over-Insured With These Handy Tips

Posted by on Jan 24, 2017 in Personal Protection, Uncategorized | 2 comments

Here’s one of the core things we help our clients with. Understanding how to minimize personal economic dangers via insurance coverage. For example, the sudden death of a close relative can have a significant negative impact on your family’s financial well being. Having adequate life insurance can help address this. Your home might catch fire. Adequate homeowners insurance offers critical protection. And of course having appropriate auto insurance protects you from a loss in case your car is totaled. It’s important to have insurance to protect against all of these different threats. But...

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Why Paying Attention to Mental Health Pays Dividends for a Small Business

Posted by on Jan 18, 2017 in Down to Business, Uncategorized | 11 comments

Here’s a surprising statistic. In 61% of all work places, anxiety is present in a big way. In turn, this has a dramatic impact on substance dependency. The result is a less productive workforce that doesn’t offer its best to clients. This is only one statistic from the 2016 Mental Health & Substance Abuse survey commissioned by the IFEBP. (The International Foundation of Employee Benefit Plans based out of Brookfield, Wisconsin.). According to the survey, 94% of organizations reported that their employees are stressed. 67% additionally said that drug and alcohol abuse issues have been on...

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Best of 2016: What is The Ultimate Guerilla Marketing Tactic?

Posted by on Dec 31, 2016 in Down to Business, Uncategorized | 4 comments

Amazon gets it. So does Salesforce. So does Etrade. Tesla? Yep, they get it too. Virtually all companies that exist mostly or solely online already understand how critical successful Internet marketing is to the bottom line. Yet for small businesses, there seems to be a massive disconnect with how to make digital marketing work in a way that’s impactful and cost effective. So let’s take a closer look at this difficulty, the best ways around it, and why local online marketing is so necessary to create lasting success. If you’re a small business owner, you may believe that online marketing...

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Memorial Day – Did you know?

Posted by on May 21, 2015 in Holiday, Uncategorized | 0 comments

  Did you know that Memorial Day was originally called Decoration Day? It was created to honor the Civil War soldiers from the North and the South who died during the war. Today, this holiday commemorates all Americans who have died in military service. Check out this link to learn more. http://www.usmemorialday.org/?page_id=2  

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